apertain-push-notification

Are you sure your App Push Notifications are not Intrusive and Leading to Bad user experience

App Push Notifications. Today let’s learn how Push Notifications are related to User Experience.

First a quick look on App Push Notifications.

App push notifications act like gentle reminders or a means to deliver content(updates or news) to your Smartphone devices. You are subscribing to this option by default, when you are installing an application. If you feel they are non essential, you can also withdraw from this option.

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Mobile User Onboarding

APertain Mobile User Onboarding

What is Mobile User Onboarding?

Mobile User Onboarding is a very broad term defined in a very complex sense by many analysts and experts. But all they want to convey is to ensure First App Usage from a Mobile User.

Simply put, a Mobile User browses the App Store, downloads an App and uses it for the first time. The first two steps belong to the Marketing department. The last step to ensure the User accesses the App for the very first time is the most crucial step on any App. You can throw money and get the first two step done, but no matter how much you spend the first use of the App is in the control of the user and it is always determined by him. Read More